To demonstrate our statement, we are going to run you through an example. Thuyaa, a 100% natural skin care products business is a good case in point. We, at Hackowls Software LLP designed and developed an e-commerce website to solidify the foundation of the business – Thuyaa. To bring to you words from the founder of Thuyaa herself, we discussed with Mrs. Lakshmi Prabha on her entrepreneurial journey and how it changed course after introducing her business website and typed it down for you to comprehend. She has narrated for us how her trade operated before having a website and how a website positively impacted her business.
“At what point of your business journey, did you realize the need of a website?”
“How did your existing customers adapt to your new website?”
“Usually when people come across me, before becoming a user of my products, they become familiar with my consultation sessions. In my consultation, I tend to take notice of my customer’s skin type and consequently provide bespoke natural skin care solutions to suit them. Now once this session ends, they know what product to pick for themselves. When they come back for a second time, some usually stick to the same products whereas some will want to sit through another whole consultation session with me.”
“Do you think your website has justified your intentions of needing one?”
“Does your website serve other purposes than that of being a landing page?”
Credibility of Thuyaa
Thuyaa is an earnest business and is experienced to serve customer’s skin care needs. Buyers from a distance feel reliability towards her business and now shop with confidence. The reviews and testimonials are an easy route for her viewers to board the ship.
Communication With Customers
The number of phone calls/text messages she receives declined but the number of buyers upturned. The website closes the gaps of confusion and miscalculated exchanges during conversations with her customers.
Understanding of Products
She climbed the extra steps to narrate detailed information and educate readers, thereby standing out of the crowd. The website helps customers understand the making of her products from scratch and its benefits on the skin.
Reach and Market
The word-of-mouth marketing has become more effective along with social media marketing now that the website is in place. As her buyers are increasing, their needs are increasing likewise. This gifted her opportunities of expanding her market and product range.
User Experience and Accessibility
The process of understanding her products, picking the right product and buying it is now simplified with an e-commerce website. The users are more than happy with the user-centric and easily navigable website design. The users also can check out the information at their own time and is not limited to the time of availability of Mrs. Lakshmi Prabha.
Conversion Rate
Not everybody can sort out time merely to enquire about a product which in the end may or may not suit their needs. In that manner, customers feel inclined towards buying a product about which all information is readily available rather than a product which needs further probe. This distinctness has dramatically increased the conversion rate of her products.
We believe you don’t need any more convincing on the brighter side of why your business will do wonders with a website. Are you thinking about building a website for your business? We think you should start building one right away to experience the pleasures of what Thuyaa is living. Our website designing services are prepped to provide unhindered help by chance if you need any.