Ever since the Internet descended into our lives, businesses have been finding new ways to leverage its power. Now that digital marketing has overpowered our online activity and we are becoming conscious of our Internet behaviour, brands...
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Marketing
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Devise Your First Digital Marketing Campaign in 7 Easy Steps
by Pragati K B | Oct 27, 2020 | Marketing
We have spoken enough about the importance of digital marketing campaigns and how it can aid your business online. But what are the steps involved in devising your first digital marketing campaign? We are answering that question in...
READ MOREDesign and Copy: A Shared Approach to Digital Marketing
by Pragati K B | Aug 27, 2020 | Marketing
Setting 1: You are driving down the highway and you notice a billboard sporting a picture of cupcakes. No store details and no directions. Your mouth waters but you drive back hungry. Setting 2: You are parked in front of a food truck...
READ MORE7 Digital Marketing Myths Debunked to Chase Your Fright Away
by Pragati K B | Aug 23, 2020 | Marketing
The economy has taken a hit. The cash flow has decelerated. In turn, businesses have become volatile, some shutting down, some downsizing. The only COVID-proof (partially) businesses are the ones that are holding reins on the Internet....
READ MOREFree Whatsapp & Email Promotion Templates to Trigger High Conversion
by Pragati K B | Apr 15, 2020 | Freebies, Marketing
The extensive usage of Email and WhatsApp in our everyday lives has unlocked the doors of marketing through them. Disregarding this aspect will be a big blunder to brands and businesses because the statistics say that 293.6 billions...
READ MOREDo’s and Don’ts to Optimize Instagram Hashtags
by Pragati K B | Apr 8, 2020 | Marketing, Social Media
What Are Instagram Hashtags? The very popular hashtag (#) formerly, the symbol of pound was streamlined starting in the year 2007 and is now a signatory of categorizing and connecting a group of data on Instagram using a phrase/keyword....
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